The big guzu
AT JUST 32-YEARS-OF-AGE GUZU CEO TIM MOBBS ALREADY HAS SOME PRETTY IMPRESSIVE ACCOLADES TO HIS NAME, INCLUDING AWARDS FOR ENTREPRENEUR OF THE YEAR AND FAMILY BUSINESS OF THE YEAR IN 2016. BUT THE GROUND-BREAKING BUSINESSMAN ISN’T ONE TO GLOAT. IN FACT, HE’D RATHER SHINE THE SPOTLIGHT ON THOSE AROUND HIM, RECOGNISING THAT SUCCESS IS A TEAM EFFORT
Guzu has been operating for just a few months, but the innovative prototyping company has quickly gained a reputation for it’s out-of-the-box manufacturing processes. It’s the third business venture for owner Tim Mobbs and going by his team-appointed title, ‘The Big Guzu’ has finally found his niche.
“I wanted to create a company that brings people’s dreams to fruition and I’ve got to say that I’ve never been so excited before about having a job like this, where I can take an idea and turn it into a product.”
Through the cutting-edge technology of 3D printing, the Guzu lab has the ability to manufacture prototypes in any form. From lighting fixtures to cups, mobile phone ideas to electrical concepts, the company is focused on making the creative dreams of its clients a reality, within weeks.
“Business is more than just dollars and cents, you have to make a difference in people’s lives,” says Tim.
“We recognise that we’re not the only creative people around. There are a lot of smart people out there. The thing that separates us from other creatives that have these great ideas is speed.”
Tim has been a family businessman for most of his working life. Starting in his late teens as an apprentice electrician for his father’s company, Mobbs Electrical, he quickly climbed through the ranks to eventually take charge of the business before embarking on his second venture, M-Elec.
“M-Elec was probably my biggest learning curve. It went from a company that was just myself creating products with my father in the shed to having around 30 staff, and I’m still the director of that.”
For more than nine years, M-Elec has been designing, developing and selling innovative lighting products and is now recognised as one of Australia’s leading LED light producers. Catapulting from the M-Elec launchpad, Guzu gave Tim and the team the opportunity to diversify their lighting designs and create some of their ‘craziest, wackiest, awesomest’ products.
Success could almost be his middle name, and despite the judges unanimously naming Tim ‘Entrepreneur of the Year’ at the 2016 Family Business Awards, he refuses to take the glory for himself. In fact, when the limelight was shone upon him, he was quick to flick the spotlight to others.
“It’s a collaborative thing, I really believe that. You can’t win these awards, especially when it’s a personal award like ‘entrepreneur’ without a team. It’s like saying I’m going to have a race in my car without the engine. People have got to drive it.”
The Guzu team operates out of the Innovation Centre, a company that CEO, Mark Paddenburg says is a brilliant addition to the myriad of thriving businesses established in the centre. To have an in-house prototyping guru right at their fingertips is helping company concepts quickly become a reality.
A family man from the get go, Tim now lives with his wife and their two infant children, aged two and six months.
“I am learning to get minimal sleep and survive off that,” he laughs.
His biggest piece of advice for budding entrepreneurs is to always be present with the people you can impact the most.
“When I get home at 5pm, I’m there for my family, whatever they need from me, I’m there… It doesn’t matter if I’ve got multiple businesses or one. I don’t want to get to when my daughter is 14 and go, ‘Where has 14 years gone?’, I want to give her the time that she deserves.”
For Tim, business is more than just making money, his main goal is to make a difference. A goal he’s already seeing come to fruition with a number of Guzu’s clients.
“I love creating product, but if you can help people along the way, it’s like a double tick.”
Running a business is a constant learning curve, and Tim Mobb’s is one CEO who’s experience is certainly on the incline. Constantly gleaning from industry greats, this young entrepreneur isn’t slowing down anytime soon. Guzu is presently working with companies and concepts from all over the world, turning dreams into a physical reality, and it’s only the beginning for the team of six who have already achieved so much.